A recent article in the NY Times Business section announced that, “Promotions for Lucky Charms, and another General Mills brand, Betty Crocker, have been directed at consumers who are gay, lesbian, bisexual and transgender.”
Here’s a look at the Betty Crocker timeline over the years:
Betty has clearly been transitioning, and is now an ideal transgendered spokesperson. For her new ad campaign, I propose this tag-line: “Born delicious.”
The Lucky Charms leprachaun is obviously a gleeful, out gay man, and if he gets his own feature film, titled “Lucky Charmer”, I’d like to propose the gifted Chris Colfer.
There are many happily out LGBT product logos, including Mr. Peanut and his partner Benson:
And of course, we’ve all known for years about the devoted relationship between Mrs. Paul and Mrs. Butterworth. There have been corporate denials, but have we ever seen a Mr. Paul or a Mr. Butterworth?